I AM MAGIC Velvety Matte Foundation is a flawless foundation and we think it's the best full coverage foundation! The I AM MAGIC formula equates to lightweight, lasting coverage for all day wearability. It has a velvety finish that never looks cakey. From Sudan to Marisol, our 42 expertly formulated shades are globally-inspired by ALL skin tones, from the deepest dark to the fairest fair.